Black Hills Gold Source Brings You The
Best Selection of Black Hills Gold Jewelry!

Shop here for a complete selection, low prices and unmatched service,
from Landstroms, Mt. Rushmore and Black Hills Gold by TRJ

NEW! The Black Hills Gold Family Jewelry line is back!

The Family jewelry line is back by popular demand.  These beautiful pieces are customizable to your family with synthetic and genuine birthstone choices and placement.  Shop these Landstroms and Mt. Rushmore custom pieces for that perfect family gift.

Shop the ALL NEW Family Jewelry line

Click For Most Frequently Searched Jewelry

Ladies rings Wedding rings Mens rings Earrings Necklaces BraceletsFavorite Black Hills Gold

Your #1 source for Landstroms Black Hills Gold jewelry!

Ladies 02657 Gold Wedding Band

Our online store will provide you with the best value on the best Black Hills Gold and Black Hills Silver jewelry available, made in America only steps from the Black Hills National Forest for over a century by the original, Landstroms.

Since 1878, Landstroms has been making the best quality Black Hills Gold mens and ladies rings, traditional bracelets, classic earrings, time-honored necklaces and stunning watches.

But Landstroms also makes a complete line of specialty jewelry as well, including diamond jewelry, wedding rings and bands, and the more-affordable gold on silver jewelry. From quality heirloom jewelry to modern bling, you'll find exquisite Landstroms jewelry to meet your needs.

You have a choice in online jewelry stores and it's important to shop with someone you trust. As Landstrom's #1 online outlet, we offer the Best Quality, Lowest Prices, unmatched Customer Service and FREE Shipping of your jewelry direct to your door... plus Landstrom's Lifetime Warranty.

We want to be your only source to buy Black Hills jewelry, so we will treat you like Gold!


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Thank you so much!! I have ordered several items from you in the past and have never been disappointed. Your customer service is outstanding and of course, I have always believed Landstrom's jewelry to be the finest BlackHillsGold jewelry around -- no others come close.              -- Rhonda J., Chicago, Illinois

I do not hesitate to recommend your products because of not only the excellent quality of your jewelry but also outstanding customer service.  God bless and keep up the good work.                                        -- Jan B., Phoenix, Arizona

Why shop at

1. Save Big - Guaranteed: Our factory-direct pricing will SAVE you up to 30% on the same Black Hills jewelry vs. buying from a retail shop. Why pay more when you can get the same jewelry, made by Landstroms and shipped direct to your door by Landstroms for a whole lot less? And every item on our website carries the same Landstroms Lifetime Warranty. 

***And in the rare instance you find a lower price, let us know and WE WILL BEAT IT.

2. Large Selection with No Minimum Order: We have a large and growing selection of hot new ladies rings as well as time-tested favorites. You'll find Landstroms Black Hills Gold gifts for every occasion, from hip new body jewelry to classic mother’s jewelry, we can meet your needs.

***And our handy Menus and Search Box to help you quickly find what you're looking for.

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3. Free Shipping on orders over $50.

4. Fast Customer Service Response: Our customer service team responds to over 90% of emails within 1 hour during normal business hrs. We're here to give you that extra touch in service.

5. Money Back Guarantee: Not happy with your purchase? No Problem. Our money back guarantee means you can buy and not worry. Buy your Black Hills Gold wedding sets here and save!

6. Safe And Secure: Our shopping cart is protected by industry standard SSL encryption technology. We will never sell any information collected from our customers. You can shop with full confidence that your personal and purchasing information will remain private and secure.

7. Don't be fooled by imitations: Unfortunately, some dealers will refurbish used or damagedBlackHillsGoldSource Satisfaction Guarantee jewelry and then sell it to you as new. Every order placed with us is shipped directly from Landstrom's factory so you can always be sure that your Black Hills Gold engagement ring is authentic, brand new and made just for you.

Only buy from a name you can trust!

It impresses me that there is still a company that makes beautiful quality jewelry by hand, stands behind their product and works so hard to please their customers.                                                                                 -- Veda B., Hickory, North Carolina

Why choose Landstroms Jewelry?

Original  Landstrom's is the ORIGINAL Black Hills Gold! After the 1874 discovery of gold in the region, the Black Hills Gold Rush was on to extract the dark mountains' bullion. Landstrom's origins can be traced back to 1878 when jeweler S.T. Butler opened the first Black Hills jewelry store with his son, George M. Butler in Deadwood, South Dakota. The older Butler was trained by Henri LeBeau, a French prospector credited with bringing the tri-color leaf design to The Hills in 1876.

In 1919, the company was divided into two companies: the
F.L. Thorpe Company and the Black Hills Jewelry Manufacturing Company. In 1944 Ivan Landstrom bought the Black Hills Jewelry Manufacturing Company and in 1995 Black Hills Gold history went full circle when Landstrom's acquired the F.L. Thorpe Company, making Landstrom's the sole owner of all the original Black Hills jewelry designs! Watch our video about the history of Black Hills Gold on YouTube!

Quality  Landstroms jewelry is the BEST! You can see and feel the quality from the thickness of the leaves and ring shanks to the weight of gold in each piece. Landstroms has been making the best Black Hills jewelry since the beginning by adding that extra touch in quality. That's why people who know all Black Hills Gold brands ask for Landstrom's by name!

Made in America Since 1878
Handcrafted  Original Landstroms Black Hills jewelry is a unique American art-form made the same way it was originally created over a century ago - by hand. No two pieces of Landstrom's jewelry are alike. Each piece reflects the great pride and craftsmanship of talented artisans whose skills were taught by our predecessors over 100 years ago. Landstrom's Black Hills Gold jewelry has been revered as the best and it's been sought after for over a century. Though there are other brands, they simply can't match Landstrom's value.

Legend  Treat yourself to a piece of American history that has been cherished for generations. Landstrom's builds memories... one heart at a time. Wear your own grape leaf and find out why Gypsies traveling through South Dakota in the 1950's started a legend which says, "To one who wears the Black Hills Gold, good luck and fortune will unfold."

Be sure to tour Landstroms factory on your next Black Hills vacation!
The rings arrived today... and they are soooooo beautiful! Just everything we expected them to be. Thank you for making them. We will definitely return for more!                                              -- Margot S., Hoensbroek, Netherlands

Black Hills Gold on Twitter Black Hills Gold on FacebookYOUR TRUSTED #1 SOURCE FOR BLACK HILLS GOLD JEWELRY!

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PO Box 638
Broomfield, Colorado 80038 • USA
Call us! 303-325-3980